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Category Archives: Marketing

Boston Public Library System Engaged in Systemic Weeding of Collections

Boston Globe: “At the Dudley Branch of the Boston Public Library, clustered volumes fill only half of many long, red shelves; the rest stand empty. In the adult nonfiction section, some shelves are completely barren. The library, in Roxbury, once brimmed with books. But officials have been steadily culling its collection the past few months asContinue Reading

Google News Publisher Center

Google News Blog: “If you are a news publisher, your website has probably evolved and changed over time.  Until now, when you made changes to the structure of your site, we might not have discovered them unless you told us.  And that meant they might not have shown up in Google News, which in turnContinue Reading

Cramming on Wireless Phone Bills: A Review of Consumer Protection Practices and Gaps

News release – Chairman John D. (Jay) Rockefeller, IV, Senate Commerce, Science, and Transportation Committee, August 1, 2014 “Today’s hearing is about a practice known as “cramming,” where consumers get charged on their phone bills for goods and services they never agreed to purchase. The companies that put these bogus charges on phone bills know that consumers don’tContinue Reading

The Digital Public Library of America: Collaboration, Content, and Technology at Scale

Daniel Cohen – July 14, 2014- Educase: “DPLA accomplishes its mission by aggregating metadata and thumbnails pointing to digital objects for millions of photographs, manuscripts, books, sounds, moving images, and more from a national network of partners. This network comprises individual nodes, or hubs, which work with DPLA to map and ingest their records into the DPLAContinue Reading

FCC to ISPs: Inaccurate Disclosures Violate Transparency Rule

“Providers of broadband Internet access services must disclose accurate information about their service offerings and make this information accessible to the public.  This requirement, known as the Open Internet Transparency Rule, has been in full force and effect since 2011.  The Transparency Rule ensures that consumers have access to information that helps them make informedContinue Reading

New Forms of Discovery and Purchasing in Libraries: Demand Driven Acquisitions

Michael Levine-Clark – Professor/Associate Dean for Scholarly Communication and Collections Services, University of Denver Libraries, 2014 NISO/BISG Annual Forum, June 27, 2014, Las Vegas, NV.  Link to SlideShare presentation.  “Goals • Develop a flexible model for DDA that works for publishers, vendors, aggregators, and libraries. • Model should allow for DDA programs that – Meet local budgetContinue Reading

New on LLRX – Fourteen LinkedIn Tips for (the Rest of) 2014

Via LLRX.com – Fourteen LinkedIn Tips for (the Rest of) 2014 With over 300 million users, LinkedIn is the most popular social media platform for business and professional use, and attorneys Dennis Kennedy and Allison C. Shields clearly and concisely outline how to leverage this space with smart, targeted and effective ways that positively identify you in communities of bestContinue Reading

Internet of Things: Connected Home – Survey

“Fortinet® – a global leader in high-performance network security released the results of a global survey that probes home owners about key issues pertaining to the Internet of Things (IoT). Independently administered throughout 11 countries, the survey titled, “Internet of Things: Connected Home,” gives a global perspective about the Internet of Things, what security andContinue Reading

New on LLRX – The sad reasons why Amazon’s #1 reading city doesn’t belong on the list

Via LLRX.com – The sad reasons why Amazon’s #1 reading city doesn’t belong on the list – In this article David Rothman highlights the backstory on Amazon’s new list of America’s “Top 20 Most Well-Read Cities,” based on its sales of books, magazines and newspapers. As has been the case previously, the winner is Alexandria, Virginia, his hometown, whichContinue Reading

Opt Out From Online Behavioral Advertising (Beta)

“Welcome to the consumer opt out page for the Self-Regulatory Program for Online Behavioral Advertising. Our participating companies are committed to transparency and choice. Some of the ads you receive on Web pages are customized based on predictions about your interests generated from your visits over time and across different Web sites. This type of adContinue Reading

World Press Trends: Print and Digital Together Increasing Newspaper Audiences

“Print and digital combined are increasing audiences for newspapers globally, but digital revenues are not keeping pace, posing a risk for newspaper businesses and the societies they serve, the annual World Press Trends survey released Monday by the World Association of Newspapers and News Publishers (WAN-IFRA) revealed. “Unless we crack the revenue issue, and provideContinue Reading

Can Twitter survive in a Facebook world? The key is being different – Pew

“One way Twitter sets itself apart from Facebook is its use as a news platform. Our research has found that passing along information about breaking news is a core function of Twitter. Nearly one-in-ten U.S. adults (8%) get news through Twitter, and roughly half of Twitter’s own users get news on the platform. Twitter users as aContinue Reading