News release: “Cisco announced the findings of a retail banking study that suggests banks have an opportunity to increase revenues up to 10 percent by embracing Generation Y consumers. Conducted by the Cisco Internet Business Solutions Group (IBSG), Cisco’s global consultancy, the study surveyed 1,055 U.S. consumers to better understand their financial priorities, service expectations from banks, video adoption, and interaction preferences. The study’s results are wide-reaching, revealing that Gen Y consumers trust their banks and, despite recent financial setbacks, are seeking their help in making important financial decisions.”