EFF- How To Opt Out of Receiving Facebook Ads Based on Your Real-Life Shopping Activity

by Sabrina I. Pacifici on March 8, 2013

EFF: “Facebook has announced that it’s teaming up with four of the world’s largest corporate data brokers to “enhance” the ad experience for users. Datalogix, Epsilon, Acxiom, and BlueKai obtain information gathered about users through online means (such as through cookies when users surf the web) as well as through offline means (such as through loyalty cards at supermarkets and product warranty cards). Through the new relationship with Facebook, companies will be able to display advertisements to Facebook users based on data that these data brokers have on individuals…We recommend you use a tool such as Ghostery (now available on Firefox, Safari, Chrome, Opera and Internet Explorer) or Abine’s DoNotTrackMe (available in Firefox, Safari, Chrome and Internet Explorer) or AdBlockPlus with EasyPrivacy Lists. See more comprehensive instructions in our 4 Simple Changes to Stop Online Tracking.”

Posted in E-Commerce, Privacy

Previous post:

Next post: