UK Gov – Net Zero: principles for successful behaviour change initiatives
Net Zero: principles for successful behaviour change initiatives. Key principles from past government-led behaviour change and public engagement initiatives, BEIS Research Paper Number 2021/063 October 2021. “The Behavioural Insights Team (BIT) was commissioned by the Department for Business, Energy and Industrial Strategy (BEIS) to undertake a rapid review and synthesis of successful (and to a …
