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Category Archives: Marketing

A Reset for Library E-books

Publishers Weekly – In the wake of the pandemic, can publishers and libraries finally hash out their differences? “…But in mid-March, when the reality of the pandemic became apparent, everything changed. As libraries closed their doors and began shifting their print budgets to digital, dozens of publishers began slashing library e-book and digital audio prices and easing restrictions. And after nearly two tense years dating back to its 2018 “experiment” with its Tor imprint, Macmillan abruptly abandoned its embargo on new release library e-books. It’s worth noting that despite the tension in the marketplace, library e-book lending has still managed to post strong, consistent, double-digit growth every year for most of the last decade. But when the Covid-19 crisis hit and libraries and schools were suddenly forced to serve their communities remotely, the digital library market found a whole new gear. “From March through August 2020, our digital usage is up 42% over the same period in 2019,” says Lisa Rosenblum, director of the King County (Wash.) Library System. A perennial leader in digital circulation prior to the pandemic, Rosenblum says KCLS has seen a staggering 333% increase in new eCards issued since the pandemic forced the library to close its doors in March, adding some 18,000 new digital users to the library’s existing base…”

Bakers To Predict Client Demand With Holy Grail AI Project

Artificial Lawyer – “Global law firm Baker McKenzie is to try and predict client demand through a partnership with AI company SparkBeyond. The Big Data-crunching and predictive analysis company also works with several governments around the world. Knowing what your clients will want from you before perhaps they or the rest of the market does… Continue Reading

How Attorneys Can Benefit from the Use of Public Records

Law Technology Today – “Public records are the backbone of many court cases regarding property, contracts, probate, and torts. Attorneys with savvy assistants can prevail in a variety of cases if they do their homework using public records. And that research can do double duty, uncovering more potential clients with similar issues, expanding one’s client… Continue Reading

Law Firms Pay Supreme Court Clerks $400,000 Bonuses. What Are They Buying?

The New York Times – “Supreme Court justices make $265,600 a year. The chief justice gets $277,700. Their law clerks do a lot better. After a year of service at the court, they are routinely offered signing bonuses of $400,000 from law firms, on top of healthy salaries of more than $200,000. What are the… Continue Reading

5 companies that want to track your emotions

Fortune: “Faced with ongoing social isolation, a turbulent economic climate, and continued uncertainty about when life will return to a simulacrum of normalcy—and what that normal will even look like—many adults are exhibiting mounting signs of clinical anxiety and depression during the COVID-19 pandemic, according to data from the U.S. Census Bureau. As the world’s… Continue Reading

Amazon shares your private info unless you do these steps

KimKomando: “As an Amazon shopper, you have a username and a password. That’s standard for any site. You may not realize that as an Amazon customer, you also have a profile visible to other Amazon users. Your public profile is created automatically, whether you want it or not, and it contains your comments and any… Continue Reading

Avaaz Report Facebook’s Algorithm: A Major Threat to Public Health

“In this report, Avaaz uncovers global health misinformation spreading networks on Facebook that reached an estimated 3.8 billion views in the last year spanning at least five countries — the United States, the UK, France, Germany, and Italy. Many of these networks, made up of both websites and Facebook pages, have spread vaccination and health… Continue Reading

Webinar Recap: How to Safeguard Your Law Firm Against Future Disruption

Via LLRX –Webinar Recap: How to Safeguard Your Law Firm Against Future Disruption – As the COVID-19 pandemic continues to surge in various parts of the country, you’re no doubt facing uncertainties on how and when to reopen your law firm. You’re also likely wondering about the future of your law firm and its book… Continue Reading

COVID-19 Has Changed Law Firm Operations and Management Dramatically – What Happens Now?

Integreon/BigHand Whitepaper via LawSites: “A recent Association of Legal Administrators (ALA) poll, co-sponsored by global managed services provider Integreon and legal productivity and profitability technology company BigHand, sought to determine how law firms had changed as a result of the pandemic, and what the future holds. The poll gathered feedback from ALA members who attended… Continue Reading