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Commentary – Google and the Misinformed Public

Google and the Misinformed Public, By Safiya U. Noble January 15, 2017, The Chronicle of Higher Education: “Digital media platforms like Google and Facebook may disavow responsibility for the results of their algorithms, but they can have tremendous — and disturbing — social effects. Racist and sexist bias, misinformation, and profiling are frequently unnoticed byproducts of those algorithms. And unlike public institutions (like the library), Google and Facebook have no transparent curation process by which the public can judge the credibility or legitimacy of the information they propagate. That misinformation can be debilitating for a democracy — and in some instances deadly for its citizens…Online search can oversimplify complex phenomena. The results, ranked by algorithms treated as trade secrets by Google, are divorced from context and lack guidance on their veracity or reliability. Search results feign impartiality and objectivity, even as they fail to provide essential information and knowledge we need: knowledge traditionally acquired through teachers, professors, books, history, and experience…”

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