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Large Companies Collecting More Personal Information

Press release, September 11, 2006: “The Customer Respect Group, an international research and consulting firm that focuses on how corporations treat their online customers, today released findings from its Annual Review of the Largest 100 US Companies… as defined by Fortune Magazine in April 2006. The average rating for the companies was 5.7 on a 10-point scale, in line with the average rating assessed across all website evaluations in 2006. In 2005, the largest 100 companies slightly exceeded the overall average rating…The largest 100 US companies appear to be gathering more personally identifiable information. The use of that information is also changing. Fewer companies are sharing personal data with outside organizations, but more than half continue to send unsolicited marketing emails to those that supply personal information for other reasons.” A list of top scoring companies is included in this release, and access to the full Scorecard of the Largest 100 US Companies requires registration.

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