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Category Archives: Social Media

US Public Libraries: Marketing and Communications Landscape

“To learn more about how public libraries communicate, OCLC conducted a survey among US public libraries that asked general questions about active engagement efforts. Questions covered marketing concerns and barriers, communication channels, how they use email marketing, and much more. This report provides an overview of how US public libraries communicate to their users and the broader community. Results confirm that libraries do a lot with limited resources, there’s a focus on social media, and that efforts successfully increase community awareness about the library.

FINDINGS INCLUDE – As part of communications efforts:

  • 96% use social media
  • 84% post photos, videos, or library information on social media
  • 70% send email messages

40% have a communications strategy, but only 17% say it’s current
71% say they don’t have the necessary staff resources
25% have marketing professionals on staff…”

When tragedy strikes, what do journalists owe sources

Max Robinson – Columbia Journalism Review: ” Three weeks ago a devastating flood swept through sleepy Ellicott City, Maryland, shaking up the lives of residents and business owners and pouring them out for the world to see. Trapped in the flood, my instinctive response—as a part-time journalist and full-time millennial scum—was to document the scene.… Continue Reading

Social Media Use Continues to Rise in Developing Countries but Plateaus Across Developed Ones

Pew – Digital divides remain, both within and across countries: “In recent years, there have been doubts raised about the overall benefits of internet access and social media use. Concerns or no, the share of people who use the internet or own a smartphone continues to expand in the developing world and remains high in… Continue Reading

Harvester of Facebook Data Wants Tighter Controls Over Privacy

Via WSJ [paywall] – Aleksandr Kogan, at a Senate hearing, calls for stronger check on obtaining users’ content – “An academic who was central to the misuse of Facebook Inc. data sought to turn the tables on internet companies by saying the government should step in to help prevent data-privacy scandals in the future. At a… Continue Reading

Cambridge Analytica staffers are on the job – working on 2020 campaign

Quartz: “Hang on to your data, dear Facebook friends. Cambridge Analytica—the political consultancy that collapsed into bankruptcy in May after a scandal about its nefarious information-collection methods—is apparently metamorphosing. The company that Marc Zuckerberg admitted targeted 87 million Facebook users’ data, and whose work could well have influenced elections in the US and UK, may… Continue Reading

15 more default privacy settings you should change now on your TV, cellphone plan and more

The Post’s tech columnist is back with Round 2 of his clickable guide to improving your privacy on all sorts of devices and online services. “It’s not just Google and Facebook that are spying on you. Your TV, your cellphone provider and even your LinkedIn account have side hustles in your data. But, in many… Continue Reading

After years of growth, the use of social media for news is falling across the world

NiemanLab: “…People are becoming disenchanted with Facebook for news. The “Trump bump” appears to be sustaining itself. And younger people are more likely to donate money to a news organization than older people. These are some of the findings from a big new report out Thursday from Oxford’s Reuters Institute for the Study of Journalism.… Continue Reading

Mozilla Asked People How They Feel About Facebook. Here’s What They Said

Medium: “47,000 people responded to our survey asking how they feel about Facebook. The data is interesting and open for your exploration. Facebook has been in the news a lot lately. It started with the announcement that over 87 million Facebook users had their personal information shared with the private firm Cambridge Analytica without their… Continue Reading

Facebook delivers 500 pages of answers to Congress about Cambridge Analytica

Washington Post: “…Facebook pledged to continue refining its privacy practices and investigating its entanglement with Cambridge Analytica in nearly 500 pages of new information supplied to Congress and published Monday (See also TechCrunch as a non pay-walled source) – though the social giant sidestepped some of lawmakers’ most critical queries. Much as it did during… Continue Reading

Here Are 18 Things You Might Not Have Realized Facebook Tracks About You

BuzzFeed: “When Facebook CEO Mark Zuckerberg testified before Congress in April in the aftermath of the Cambridge Analytica scandal, he said he’d have his team follow up on questions he couldn’t answer in full during the hearing. On Monday, Congress released a massive document with written answers to those questions. These responses were a good… Continue Reading

What got breached this week? The List Keeps On Growing

Note – I highly recommend the column on LLRX – Pete Recommends – Weekly highlights on cyber security issues – to stay current on the constantly widening scope of security issues that impact all of us, with increasing frequency – at home, at work, when you are traveling, via the compromise of your data on… Continue Reading

Facebook Gave Some Companies Special Access to Additional Data About Users’ Friends

WSJ via Morningstar: “Facebook Inc. struck customized data-sharing deals that gave select companies special access to user records well after the point in 2015 that the social network has said it walled off that information, according to court documents, company officials and people familiar with the matter. Some of the agreements, known internally as “whitelists,”… Continue Reading