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Category Archives: Marketing

Unbundled Legal Services in the New Normal

Institute for the Advancement of the American Legal System (IAALS) – Unbundled Legal Services in the New NormalClick here to read and download. – “A lawyer providing unbundled legal services works with clients only on certain legal tasks instead of taking on the entire case, based on what the clients can afford and need help with the most. While this model has increased in popularity over the years, there continue to exist several challenges with its implementation. This report details the key discussion points from the Unbundled Legal Services in the New Normal conference, focusing on how the pandemic helped normalize digitization and the use of technology for legal service providers generally—and how to further advance unbundled legal services nationwide.”

Unbundling Resource Center: The collaboration of stakeholders and thoughtful strategic planning is vital to increasing the use of unbundled legal services. These resources highlight areas for potential collaboration among stakeholders in the system as well as tailored strategic plans for increasing the visibility, adoption, and use of unbundling, with plans available for jurisdictions is different stages of implementation…”

ABA survey: Most lawyers want options for remote work, court and conferences

“A new national survey sponsored by the American Bar Association shows most lawyers want the option to work from home, including the opportunity to attend many court hearings, meetings, conferences and legal training sessions remotely. The survey focuses on hybrid and remote work; mobility of lawyers; stress and burnout; diversity, equity and inclusion; use of… Continue Reading

How Can Policymakers Encourage More Robo-Lawyers?

Webinar – A discussion about the potential for AI-enabled robo-lawyers to provide legal services: “Advances in digital automation could enable many individuals and businesses to access better and cheaper legal services. Robo-lawyers—tech-enabled legal services—could help clients review contracts, draft patent applications, write legal briefs, and more. Unfortunately, state laws and professional licensing requirements significantly limit… Continue Reading

Could TikTok Be A Search Engine? For Many Users, It Already Is

Search Engine Journal: “A new generation of web users is utilizing TikTok as a search engine. What does that mean for marketers and publishers?…The growing use of TikTok as a search engine stems from several factors: Short attention spans Unsatisfactory Google results Visual learning styles..” Continue Reading

Discover what people are asking about

“Get instant, raw search insights, direct from the minds of your customers.  There are 3 billion Google searches every day, and 20% of those have never been seen before. They’re like a direct line to your customers’ thoughts. Discover an untapped goldmine of content ideas. AnswerThePublic listens into autocomplete data from search engines like Google… Continue Reading

Taking Paxlovid? Here’s What To Know About This Antiviral Drug For COVID

BuzzFeedNews: “…Paxlovid is used to treat mild-to-moderate COVID in adults and kids ages 12 and older who test positive for the coronavirus and face high risks for hospitalization and death. People at high risk include those who are unvaccinated or who have cancer, heart disease, high blood pressure, obesity, diabetes, neurodevelopmental disorders, asthma, and more.… Continue Reading

Law Firm Success Tied to Leaders’ Communication Practices

ABA: “Law firm leaders today are like circus jugglers flipping balls into the air so fast you can hardly see them. Yet most leaders primarily focus on putting out fires to keep themselves afloat.  Issues of the moment include: Addressing the Great Resignation: what do employees want? Managing the return to office Implementing guidelines and… Continue Reading

For Russian diplomats, disinformation is part of the job

Washington Post: “As governments and social media companies have moved to suppress Russia’s state media and the disinformation it spreads about the war in Ukraine, the Kremlin’s diplomats are stepping up to do the dirty work. Russian embassies and consulates around the world are prolifically using Facebook, Twitter and other platforms to deflect blame for… Continue Reading

Companies lose your data and then nothing happens

Vox: “…High-profile data breaches have been in the headlines for years. In 2013, Target lost the credit card, debit card, and other information of tens of millions of customers. In 2018, Marriott disclosed a data breach that impacted up to 500 million people; in 2020, it got hit again. In 2021, hackers got a bunch… Continue Reading