According to a survey of global Internet usage and search engine referrals by WebSideStory, Inc., web users are increasingly likely to go directly to sites from which they seek specific information, rather than to rely on secondary links. In addition, “…search engines apparently are becoming the card catalog to the Web,” with usage showing significant increases in many countries, including the U.S., UK, Spain, Brazil and Australia, since last year’s survey.
Marked Increase in Use of Search Engines
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