Significant Increase in Readers Visiting Newspaper Websites

by Sabrina I. Pacifici on April 3, 2006

Press release: “Eight in 10 adults (116 million) are reading the newspaper over the course of a week, and one in three Internet users (55 million) visit a newspaper Web site over the course of a month, according to the spring 2006 Newspaper Audience Database (NADbase) report released today by the Newspaper Association of America. Unique visitors to newspaper Web sites jumped 21 percent from January 2005 to December 2005, and page views increased by 43 percent over that same period, according to NADbase.”

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