Search Engine Land: “While Google still dominates local search, ChatGPT has made notable strides. Its local results, though not yet on par with Google’s, have improved significantly since we ranked it last among AI search tools less than a year ago. The key change? ChatGPT’s integration with Microsoft Bing’s search index last fall. While it now pulls web content from Bing, it applies its own algorithm to organize results. As a result, the best way to make your business visible in ChatGPT is to ensure it’s included in Bing’s index. However, ChatGPT processes local queries differently than Bing does. Here are several key differences I uncovered by running side-by-side queries and digging into how ChatGPT compiles local results…”