Press release: “The Commission has approved the issuance of a Federal Register notice announcing the start of its decennial review of the FTC’s Mail or Telephone Order Merchandise Rule, 16 CFR Part 435 (Mail Order Rule). As detailed in the notice, the Commission is seeking comment on whether to retain the Rule. To guide discussion of this issue, the Commission is seeking information on the Rule’s costs and benefits. Assuming, based on the public response to the notice, the Commission decides to retain the Rule, it also seeks to determine whether it should make three changes to the Rule in response to changes in technology and marketing practices that have occurred since the Rule was last updated in 1993.”