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Gartner Says 2008 Should Be the Last Christmas for Retail CDs

News release: “The music industry must move away from the retail CD as its primary revenue generator before Christmas 2009, according to Gartner. Gartner said that reliance on revenue from the sale of prerecorded CDs is hindering the music industry from fully embracing online distribution opportunities…Enabling the transition away from retail music CDs toward online distribution is now in sight, given that 77 percent of U.S. households (a total of 96 million connections) will have broadband connections by 2012. Beyond these consumers, the alternative distribution afforded by Wi-Fi-enabled notebooks and rapidly improving media-enabled mobile phones pose opportunities that provide multiple paths for marketing, promotion and distribution outside the consumer’s home.”

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