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How to Opt Out of Verizon’s Custom Experience Tracking

Wired: “Verizon users are now automatically enrolled in a data collection program tracking information like websites visited  and mobile app usage. Recently reported on by Input, the telecommunications company runs a two-tiered tracking program and automatically enrolls every customer in the first tier. The Verizon Custom Experience and Custom Experience Plus programs are a rebranding of Verizon Selects, launched in 2012 to help marketers target smartphone users with increased precision. While customers had the choice to opt in for Verizon Selects, you must manually opt out of the Verizon Custom Experience. Unlike Verizon Selects, the new programs do not share your collected data with third-party advertisers. Your personal information is only used internally by Verizon. Privacy-minded individuals should still consider opting out if they would rather their data not be collected and stored for months at a time by the telecom giant…”

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