From the press release: “A new general medical journal launched this week with a non-traditional publishing model is the latest top-tier venue for publishing important, peer-reviewed biomedical research, and is being called the first major, international journal to be introduced in more than 70 years. Unlike most medical journals which are available only through costly subscriptions, PLoS Medicine is available free of charge and accessible to everyone through the Internet, at plosmedicine.org.