Political Websites’ Growing Impact on Voters

Excerpt from a January 28 press release from comScore Networks on their December 2003 survey assessing the impact of political websites:

  • “…more than 40 percent of visitors reported that political sites have increased their interest in learning more about issues or candidates. Nearly 30 percent of visitors told comScore that they are more actively involved in politics as a result of visiting these sites. Nearly one-fifth of visitors reported that political Web sites have actually changed their opinions on issues ranging from tax cuts to which candidate they plan to vote for in the 2004 presidential election.”
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