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This Tool Lets You See Facebook’s Targeted Political Ads All Over the World

Vice – Facebook has failed to be fully transparent with data concerning political advertising, so two researchers collected the data themselves.”A team of two researchers has created the most comprehensive visualization of Facebook’s political advertisements. Detailing hundreds of thousands of ads across 34 countries by more than 150 political actors, ad.watch is a new tool aimed at providing transparency to political advertisements on the platform.Three years after the Cambridge Analytica scandal, in which user data was used to target political ads, someone has finally made a way for ordinary people to learn which political campaign ads are being posted on Facebook all around the world. “With ad.watch, you can explore both country-specific contextual issues and political strategies, as well as broader questions about the power of persuasion that the use of personal data facilitates,” the website notes. “Through our interfaces, you can understand targeting and optimization, compare monetary investment, and trace the timelines of ads.”…”

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