Category «Marketing»

Who Represents America's Biggest Companies 2008

Law.com – Who Represents America’s Biggest Companies 2008: Labor Pains “When the results of our seventh annual Who Represents America’s Biggest Companies survey came in this summer, one thing was immediately clear: Workplace issues were among companies’ biggest concerns. Firms that did a substantial amount of labor and employment litigation work for big companies in …

Subjects: Marketing

FTC Report Sheds New Light on Food Marketing to Children and Adolescents

News release: “The Federal Trade Commission today announced the results of a study on food marketing to children and adolescents. The report, Marketing Food to Children and Adolescents: A Review of Industry Expenditures, Activities, and Self-Regulation [see also Appendices A-F], finds that 44 major food and beverage marketers spent $1.6 billion to promote their products …

Subjects: E-Government, Government Documents, Marketing

Upcoming Computers in Libraries Workshop – Monitoring & Current Awareness: Mining Blogs & RSS for Research

Workshop 8 – Monitoring & Current Awareness: Mining Blogs & RSS for Research, 9:00 AM – 12:00 PM, Sunday April 6, 2008 – Sabrina I. Pacifici, Law Librarian, Founder/Editor/Publisher, LLRX.com and Author, beSpacific.com. This workshop focuses on identifying and leveraging the best of free and low-fee web sites as well as web-related services to support …

Subjects: Blogs, Knowledge Management, Legal Research, Libraries, Marketing, RSS

AIDS.gov Has a New Look

“The new AIDS.gov home page provides easier access to site information and offers new features.” Prominently displayed at the top right side of the page are links to: a well designed and organized Blog, Podcasts to which users may listen and for which transcripts are provided, RSS Feeds to the podcasts, resource announcements and alerts. …

Subjects: Blogs, E-Government, Government Documents, Knowledge Management, Marketing, Web Site Accessibility and Usability

American Lawyer: Brits vs. Americans: Who's Better Prepared to Weather a Recession?

Brits vs. Americans: Who’s Better Prepared to Weather a Recession? Richard Lloyd, The American Lawyer, March 24, 2008: “Traditionally, U.S. firms have benefited from the sheer size of the domestic U.S. economy, the American penchant for pursuing litigation at all costs and large bankruptcy proceedings that provided a seemingly endless gravy train for law firms. …

Subjects: Legal Research, Marketing

Google for Non-Profits

Official Google Blog: “Today, we’re excited to launch Google For Non-Profits, a one-stop shop for tools to help advance your organization’s mission in a smart, cost-efficient way. This site features ideas and tutorials for how you can use Google tools to promote your work, raise money and operate more efficiently. And to get inspired, you’ll …

Subjects: E-Commerce, Marketing, Search Engines

Media Myths and Realities: A Public of One

Press release, December 10, 2007 – “The way communicators dispense information is out of sync with the way consumers use media, according to Media, Myths & Realities, a comprehensive survey of media usage among consumers and communications professionals conducted by global public relations firm Ketchum and the University of Southern California Annenberg Strategic Public Relations …

Subjects: E-Commerce, Internet, Marketing

New on LLRX.com

Reviewing the XO “$100” Laptop, by Conrad J. Jacoby Social Networks for Law Librarians and Law Libraries, or How We Stopped Worrying and Learned to Love Friending, by Debbie Ginsberg and Meg Kribble FOIA Facts: The Impact of the OPEN Government Act of 2007, by Scott A. Hodes Criminal Resources: Criminal Defense Investigation, by Ken …

Subjects: Blogs, Congress, E-Government, Freedom of Information, Legal Research, Legislation, Libraries, Marketing