Category «Marketing»

UK’s Top 100 Corporate Websites

The Third Annual Report on The Home Pages of the UK’s Top 100 Companies’ Corporate Web Sites ($$) [Link]: “…around a third of Britain’s top companies have been consistently poor performers, over a number of years, and appear “not to get it” when it comes to their corporate Web sites.” The Reed Elsevier site ranking …

Subjects: Internet, Marketing

Legal Marketing via Blogs

From Denise Howell’s blog, What Has Your Blawg Done For You, Your Clients, Your Profession, Lately? Issues addressed include: Blawgs For Professional Development Blawgs As Devoted, Low Cost, Personal PR Experts Blawgs As Conversations

Subjects: Blogs, Marketing

Blogs as a Library Marketing Tool

Why and How to Use Blogs to Promote Your Library’s Services, by Darlene Fichter: “Librarians have had to learn how to do a lot with just a little in order to promote awareness of their programs and services. They have seized the opportunities to market libraries in the real world via traditional media: newspapers, corporate …

Subjects: Blogs, Libraries, Marketing

New on LLRX.com

The following new articles were published this week on LLRX.com: How Dewey Classify OCLC’s Lawsuit Knowledge Management is a Business Imperative The Future of RSS – Is E-Mail Publishing Dead? WTO/GATT Research Update to Introduction to the Swiss Legal System: A Guide for Foreign Researchers Lexis and Westlaw Changes and Wishlist FOIA Facts: Inside the …

Subjects: E-Mail, Freedom of Information, Knowledge Management, Legal Research, Libraries, Marketing